Dermaceutic Product Launch

For Dermaceutic Laboratoire, we built the launch around the brand's signature yellow. A lacquered photo wall carried the logo, framed by tall columns of white garden roses, lisianthus, sunflowers, gypsophila and eucalyptus, while woven baskets of lemons grounded the scene in Moroccan craft. Product totems, backlit displays and a warm terrace layout guided guests from discovery to press portraits — a clean, luminous activation designed to travel across social media as much as it did in the room.